Effective date: 9 November 2026
This policy explains how cookies and similar tracking technologies may be used on https://firaki.pk. It supplements our Privacy Policy. Cookies and similar technologies support essential shopping functions, and optional tools may be used for analytics, advertising attribution and marketing subscriptions depending on the services operating on the website.
1. What Are Cookies?
Cookies are small data files that a website or service may save in your browser. Similar technologies include local storage, pixels and identifiers used to support website functions, recognize a browser, measure activity or connect events with advertising services. Some technologies are placed by Firaki’s website; others may be operated by third-party service providers.
2. Essential Shopping and Account Technologies
WordPress, WooCommerce and related services may use essential cookies or equivalent session identifiers to remember cart contents, maintain login sessions, process checkout steps, protect accounts and prevent misuse. Blocking these technologies may cause certain parts of the website to stop working properly.
3. Preferences and Functional Cookies
Certain cookies may remember settings or preferences, such as a selected feature, interface state or other choices that make repeat visits more convenient. Availability depends on the plugins and features enabled at the time of your visit.
4. Analytics and Site Measurement
If enabled, analytics providers may help Firaki understand how visitors discover the website, which pages they use, how product pages perform and where shopping sessions encounter difficulty. Depending on the service and configuration, analytics technologies may process page visits, browser information, approximate location, referring sources and website events. We use these insights to improve site usability and understand performance.
5. Advertising, Remarketing and Conversion Tracking
Firaki may run paid advertising campaigns through services such as Google Ads, Meta platforms and other advertising networks. Where enabled, advertising pixels, tags or related technologies may measure events such as page views, product views, add-to-cart activity and purchases, help evaluate campaign results, or support relevant remarketing audiences.
Advertising networks may process information under their own privacy policies. Where applicable law or advertising-platform rules require consent or specific disclosures, Firaki will implement the relevant controls before using the affected technologies. The existence of this policy does not mean every named advertising service is currently installed.
6. Customer Lists and Future Email Marketing
Where Firaki offers newsletter subscriptions, product updates, promotional messages or similar marketing communications, subscription forms explain how information is used and how subscribers can opt out. Where customer lists are used for advertising audiences, we will apply relevant notice, permission and platform requirements and will not assume that an order alone constitutes unrestricted marketing consent.
7. How to Control Cookies and Advertising Preferences
You can generally restrict or delete cookies through your browser settings. Some browsers also provide controls over cross-site tracking. Where a consent banner or preference manager is provided on Firaki, you can use it to adjust the optional categories it covers. Deleting cookies or changing browsers may reset choices and may affect cart persistence, sign-in and other site functions.
You may also adjust ad personalization through the privacy and advertising settings provided by the relevant advertising platforms. Those controls are managed by the platforms themselves.
8. Changes to This Policy
We may update this policy when we change website tools, advertising services, consent settings or applicable practices. The current version will appear here with its effective date.
9. Contact
For questions about cookies, advertising, analytics or personal information, contact:
Office 5, 2nd Floor, Plaza 36-C, Commercial Block D, PWD Islamabad, Pakistan
Email: hello@firaki.pk
Phone/WhatsApp: 0325 1158120